About Us

 IAMNOTBASIC is a clothing brand that was founded in 2014, and since then it has upheld the ‘the excellence of simplicity’ philosophy. Don’t filter yourself. It’s all about who you are.

We know that fashion is self-expression. That’s why we provide a big spectrum of designs: casual, modern, unique, sexy, and everyday styles in neutral color pallets that you can mix and match and wear to any occasion. To create positive environmental and social impact, we work with eco-conscious materials and offer ethical wages and working conditions to our employees.